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Nov. 30, 2025, 10:04 AM ESTBy Jasmine Cui and Jared PerloSurveying the state of America’s artificial intelligence landscape earlier this year, Misha Laskin was concerned.Laskin, a theoretical physicist and machine learning engineer who helped create some of Google’s most powerful AI models, saw a growing embrace among American AI companies of free, customizable and increasingly powerful “open” AI models.But most of these models were being made in China, and these systems were quickly gaining ground on their U.S. competitors.“These models were not that far behind the frontier. In fact, they were surprisingly close to the frontier. The ones that are coming now,” Laskin said, pausing slightly, “well they’re palpably close to the frontier.”Laskin founded a startup called Reflection AI, recently valued at $8 billion, to provide an open-source American alternative to these increasingly capable Chinese models that have gained traction in Silicon Valley.“You’re starting to see glimpses of open-model companies actually driving the frontier of intelligence in China, and overall, the frontier of intelligence,” Laskin said.Over the past year, a growing share of America’s hottest AI startups have turned to open Chinese AI models that increasingly rival, and sometimes replace, expensive U.S. systems as the foundation for American AI products.NBC News spoke to over 15 AI startup founders, machine-learning engineers, industry experts and investors, who said that while models from American companies continue to set the pace of progress at the frontier of AI capabilities, many Chinese systems are cheaper to access, more customizable and have become sufficiently capable for many uses over the past year.The growing embrace could pose a problem for the U.S. AI industry. Investors have staked tens of billions on OpenAI and Anthropic, wagering that leading American artificial intelligence companies will dominate the world’s AI market. But the increasing use of free Chinese models by American companies raises questions about how exceptional those models actually are — and whether America’s pursuit of closed models might be misguided altogether.Michael Fine, head machine learning at Exa, an AI-focused search company valued at $700 million and supported by Silicon Valley mainstays like Lightspeed Venture Partners and Nvidia, said running Chinese models on Exa’s own hardware has proved to be significantly faster and less expensive than using bigger models, like OpenAI’s GPT-5 or Google’s Gemini, in many cases.“What often happens is we’ll get a feature working with a closed model and realize it’s too expensive or too slow, and we ask, ‘What levers do we have to make this faster and cheaper?’”“That usually means replacing the closed model with the equivalent open model and then running it on our own infrastructure,” Fine said.Chinese models, like DeepSeek’s R1 and Alibaba’s Qwen, are free to use and considered “open-source” or “open-weight” because anyone can download, copy, modify and operate them. They differ from leading American systems like Anthropic’s Claude or OpenAI’s most popular GPT models, which are “closed,” or proprietary, and accessed through data centers and pipelines controlled by the big tech giants. For years, American closed-source models from OpenAI and Anthropic vastly outperformed both American and Chinese open alternatives. Even well-resourced in-house efforts to use open-source models struggled: Bloomberg tried to create an internal tool, BloombergGPT, using open-source models trained on its expansive collection of financial news and documents, only to see it trail OpenAI’s closed models on financial knowledge.Yet in the past year, Chinese companies like DeepSeek and Alibaba have made huge technological advancements. Their open-source products now closely approach or even match the performance of leading closed American models in many domains, according to metrics tracked by Artificial Analysis, an independent AI benchmarking company.“The gap is really shrinking,” Lin Qiao, CEO of Fireworks AI and co-creator of PyTorch, the dominant framework for training AI models, said of the capability differences between American closed-source and Chinese open-source models.

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Surveying the state of America’s artificial intelligence landscape earlier this year, Misha Laskin was concerned



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Nov. 6, 2025, 5:00 AM ESTBy Emily Lorsch and Vicky NguyenEver scroll through Instagram or TikTok and suddenly stop in your tracks because you see a beautiful apartment for rent for only $1,100 a month?The listing looks real … because it is. The real estate agent appears legitimate … because the person is real. But it’s only after you pay the “refundable” $350 application fee that you learn the truth: It’s a scam. “I knew it in my gut but I double checked everything, looked him up, my friend checked too … it all seemed so legitimate,” Jenny Diaz, 28, said. Earlier this year, Diaz landed a new job and was ready to live on her own. Her friend sent her an Instagram post — a video of what looked like the perfect Manhattan apartment. The profile had more than 27,000 followers, making it feel credible.“It’s so hard to find apartments. I was using all sorts of apps but they get taken so quickly. And then my friend alerted me to these videos she was seeing on IG of these great apartments for reasonable prices.”What happened next, NBC News learned, has become all too common for prospective renters across the country.Diaz said she and her friend messaged the poster, who claimed to be a real estate agent. She shared her personal information — name, move-in date, and income — and was told that paying the $350 refundable application fee would secure her a tour. But, she said, after she paid and received a confirmation email, follow-up messages went unanswered. That’s when reality hit.“They stopped responding to me and my heart just dropped. I knew it instantly and I couldn’t believe it,” she said.It’s a growing problem, according to the FBI. The bureau’s internet crime complaint center received more than 130 real estate complaints referencing social media sites, with losses of approximately $600,000 in just the first five months of this year. 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I mean, it’s horrible,” he said as he scrolled through online profiles using his name and personal photos. “Usually, I’m getting the angry phone call because they’ve done a little bit of Googling, and they’ve got then to my real account and to my real number, and they’ll start questioning me.”Boyle showed NBC News dozens of texts and emails from people who believed he deceived them. On his real social media accounts, he’s received furious comments such as, “You need to rot for what you’ve done.”“I try to block that out, actually. That’s gonna get me a bit emotional,” he said after reading through some of the comments. But it’s not just agents’ identities being hijacked — scammers are also stealing real video listings to lure in prospective renters.Mike Bussey, a Compass agent who runs Real NYC Apartments with more than 125,000 TikTok followers and nearly 50,000 Instagram followers, regularly posts virtual apartment tours. Those are the videos many of these scammers are using alongside names like Boyle’s to deceive people looking for a new home. “My mother had shown me the video and gone, ‘Mike, this is such a good deal, I’ll rent it myself.’ And I was like, ‘Mom, that’s not real.’ And she goes, ‘No, this is your voice. This is you.’ And I had to explain to her, ‘No, somebody is taking my videos, putting fake prices on them, and trying to scam people.’”In one case, a video of a $12,000-a-month apartment was reposted on a fake profile claiming it was being listed for $1,700 a month.“The thing that broke my heart is my mother’s a very intelligent person, so she fell for this. Imagine how many other people have fallen for this, and also she had assumed that I was trying to drum up more business by lying. So I can’t imagine how many people have thought that of me as well,” Bussey said. 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If a deal looks too good to be true, it probably is. Check the market rate, never pay someone you haven’t met in person, and don’t send money for an apartment you haven’t toured. Agents say that typically, an application fee will not be more than $50. Also, independently verify an agent’s contact information — don’t rely on the listing profile. And if you do fall victim, contact your bank, the platform and the FBI immediately.Emily LorschEmily Lorsch is a producer at NBC News covering business and the economy.Vicky NguyenVicky is an NBC News chief consumer investigative correspondent, anchor of NBC News Daily and New York Times best selling author of the new memoir “Boat Baby.” She reports for the Today show, Nightly News with Tom Llamas and NBC News Now. She graduated as valedictorian from the University of San Francisco. Vicky lives in New York with her husband and three daughters.
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